Posted on 04 February 2010 by Jim Reed
A new survey from Pew, titled “Social Media and Mobile Internet Use Among Teens and Young Adults,” reports that teens and that over the hill demographic known as “twenty-somethings” are on Mobile Internet “like white on rice.” 27 percent of 12-17 year-olds access the Internet from mobile phones and other mobile devices. In a pathetic attempt to look “cool” and keep up with these trend setting teens, 55 percent of posers aged 18-29 years also use their mobiles for web browsing. The report also mentioned something or other about old people’s Internet usage as well.
The survey also highlights a surprising decline in blogging and Twitter use among cool kids and an increase of social networking through with approximately 73 percent of online teens and young adults use social-networking sites. The terrific tumble in tweets from tweens, teens, and twenty-somethings is a tantalizing tact in the twisty trends to come in Twenty Ten, Year of The Mobile.
In a separate report from GroundTruth, a new mobile metrics company, stated that 61 percent of mobile online page views are to social networking sites. The report does not say what the remaining 39 percent was used for, so we are forced to assume it was mostly looking at Internet porn.
photo credit http://www.flickr.com/photos/leo_nghinphu/
Posted on 30 January 2010 by Jim Reed
Yes it’s now official, we here at Mobile User have declared 2010 “The Year of the Mobile.” We were thinking of making it the year of the mobile phone but that was just too limiting what with the launch of the iPad. Since Apple CEO Steve Jobs reportedly said the iPad was “the most important thing I’ve ever done,” we figured we should be flexible in our declaration so as to keep Steve relevant post iPhone.
Market research firm Gartner has reportedly determined that smartphone app download sales will top $6.2 billion and mobile device ad sales will total $600 million this year. But that is only the start of this glorious new era. Gartner says that we are at the beginning a huge growth phase in the mobile industry. By 2013 revenues will skyrocket from 2009’s $4.2 billion, to mind boggling $29.5 billion. That’s an increase of over 700% in four years. Games will be the sector leader, then social apps.
Ladies and gentlemen, what we’ve seen speaks for itself. The Internet has apparently been taken over — ‘conquered’ if you will — by the mobile platform and it’s apps. It’s difficult to tell from our current vantage point whether they will consume all the revenue generated on the Internet or merely enslave us to this new paradigm. One thing is for certain: there is no stopping them; the mobiles will soon be here. And I for one welcome our new gadget overlords. I’d like to remind them that as a trusted web blog personality, I can be helpful in rounding up others to toil in their underground texting caves.
photo credit http://www.flickr.com/photos/teresawer/